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PITTSTON, PA CELEBRATES INAUGURAL PINK FRIDAY EVENT

The city of Pittston is gearing up for a new pre-Black Friday shopping extravaganza, as small businesses along Main Street prepare for the inaugural Pink Friday event. This exciting initiative aims to encourage local residents and holiday shoppers to support small businesses before the frenzy of Black Friday.

Traditionally, the period following Thanksgiving is dominated by major retailers and online giants, leaving smaller boutique stores struggling to attract customers. However, with Pink Friday, Pittston hopes to change this narrative and highlight the unique products and personalized service offered by local businesses.

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The event, scheduled for the first Friday before Thanksgiving, promises a festive atmosphere with live music, food trucks, and exclusive sales and promotions at participating stores. Main Street Manager Mary Kroptavich expressed her excitement about the collaborative efforts of local businesses to make Pink Friday a memorable experience for shoppers.

Co-owner of Grace and Park, Sandy Eramo, emphasized the importance of attracting customers to downtown stores before they exhaust their holiday budgets at larger retailers. By offering special deals and creating a lively ambiance, small businesses hope to entice visitors to browse and shop locally on Pink Friday.

“We want to try to change up that mindset and get people to come downtown shopping on the 17th, the first Friday before Thanksgiving, and get people in and do their shopping and spend it local,” added Eramo.

The organizers envision Pink Friday as an event that will continue to grow and evolve, becoming a cherished tradition for the community. As the city of Pittston prepares for this exciting retail celebration, local residents and visitors are encouraged to mark their calendars and support the vibrant small business community on Pink Friday.

For more information about the Pink Friday event in Pittston, visit this link.

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