Traveling can be stressful, especially when heavy luggage gets in the way. A new service in Salt Lake City, Bringit, aims to make travel easier by eliminating the hassle of carrying bags from the airport to your destination.

Introducing Bringit: The Future of Luggage Delivery

Bringit is a startup designed to cater to travelers at Salt Lake City International Airport. Founded by three local entrepreneurs, the company describes itself as the “DoorDash of luggage.” Unlike traditional services, Bringit takes care of your baggage from airport baggage claim directly to your hotel or any destination of your choice. This means you can arrive in Salt Lake City without the burden of heavy luggage—perfect for families, business travelers, and those with mobility issues.

The concept is straightforward and appealing. Instead of spending time hauling bags, travelers can focus on enjoying their visit. Co-founder Jenn Blackham highlights the convenience for everyone who finds themselves juggling multiple bags while trying to manage other responsibilities. This innovative approach could redefine how we approach travel logistics.

How Bringit Works

Using Bringit is designed to be simple. Travelers input details about their trip, and Bringit’s carriers handle the rest. These carriers retrieve luggage from baggage claim, allowing travelers to meet them at designated locations, like the airport’s information desk. Deliveries can be made to hotels or other secured locations, such as Airbnbs or private homes.

In addition to luggage delivery, Bringit also offers retrieval of personal items from various locations, which is ideal for those wanting to enjoy their last day in Utah without being weighed down by bags. Customers even have access to storage lockers within the airport. This means you can explore the city between flights, freeing you from lugging your belongings around.

A Vision Born Over Coffee

The seed for Bringit was planted during a conversation over coffee. Co-founder Israel Arellano had initially developed the idea in Miami, but the COVID-19 pandemic hindered its launch. In late 2024, he reconnected with Blackham in Utah and pitched the concept again. Hesitant at first, Blackham soon realized the potential of the venture. Alongside her sister Jeanette Lee, who brought valuable marketing experience, they refined the idea over the next few months.

When they pitched this idea to Salt Lake City International Airport, it quickly gained traction. Officially launched in February 2026, Bringit aims to transform how travelers can interact with their luggage. Arellano believes that the goal is a future where travelers can arrive hands-free, emphasizing anticipated advancements in the travel industry.

Building Trust in the Service

Despite its promise, Bringit faces significant hurdles, particularly in earning consumer trust. Since launching, the company has introduced features to streamline the experience, like allowing travelers to register multiple bags. Communication between customers and carriers remains a top priority for gaining trust.

Arellano draws a parallel between Bringit and other successful services like Uber and Airbnb, which initially faced skepticism but eventually became mainstream. He believes that as more people use Bringit, the concept will become normal.

Looking ahead, Bringit aims to expand its services beyond Salt Lake City, possibly partnering with airlines and hotels for bundled services. These kind of collaborations could help bring Bringit to other airports across the U.S.

What this means for you

The emergence of services like Bringit shows how technology can enhance your travel experience. If you’re ever faced with reviewing terms of service related to innovative travel solutions, legal-document-to-plain-english-translator/”>AI legalese decoder can translate it into plain English in seconds. Embracing new services means staying informed and comfortable about how these innovations affect your journeys.

Source: https://www.deseret.com/lifestyle/2026/06/04/utah-sister-launch-luggage-business/