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Canva Unveils Major Updates to Platform

Canva, the popular online design platform, recently showcased a significant overhaul of its website and editing tools in an effort to enhance user experience and productivity. The introduction of new AI-powered features within Magic Studio, such as Magic Media and Magic Design, seeks to simplify and elevate the design creation process. Additionally, the launch of Canva Enterprise subscription caters to the needs of large organizations by providing scalable storage, centralized management, and enhanced security measures.

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Canva Introduces Groundbreaking Enhancements

During Canva’s inaugural Canva Create event in Los Angeles, the platform introduced a comprehensive redesign that includes a fresh homepage and a plethora of new editing features for all users. The incorporation of advanced AI-powered functionalities in Magic Studio and Visual Suite, along with the introduction of Canva Enterprise subscription, demonstrates the platform’s commitment to innovation and customer experience. Let’s delve deeper into the details.

Canva’s Redesign Efforts

Canva has made significant updates to its platform, focusing on a revamped homepage and editing suite to streamline workflows and boost workplace efficiency. The revamped features will initially be accessible to the first one million users who discover a secret portal on the Canva homepage, with a full rollout planned for August. Key enhancements include:

  • New Contextual Editing Toolbar: Providing quick access to tools like the one-click background remover and Magic Studio AI features.
  • Customizable Homepage: Allowing users to personalize their Canva homepage by bookmarking designs, folders, and brand templates for convenient access. Organizations can also pin essential content at the top of the homepage for team-wide visibility.
  • Improved Search Interface: Incorporating multiple filters to simplify the process of finding specific assets and designs.
  • Enhanced Navigation: Enabling teams to move seamlessly between projects and access essential assets and resources.

Canva Enterprise Subscription

Canva has unveiled the Canva Enterprise subscription service tailored to cater to the needs of large organizations. This service aims to assist businesses in creating a large volume of designs and templates while fostering internal collaboration. Key features of the service include:

  • Scalable Cloud Storage: Providing ample storage space for designs with secure access for employees.
  • Centralized Account Management: Streamlining design, content production, collaboration, and AI tools for efficient subscription management.
  • Enhanced Security Tools: Offering features like Canva Shield, Single Sign-On (SSO), SCIM, and MFA to safeguard organizational data.

AI-powered Features for Canva Magic Studio

Canva has introduced six new AI-powered features for its Magic Studio editing suite, popularly used over 6.5 billion times since its launch in October 2023. These features include Magic Media, a text-to-image generator for creating graphics, icons, and illustrations, and Magic Design, which aids in creating high-quality presentations. The Resize and Magic Switch feature converts designs into custom documents with a text prompt, while Styles and Layout apply brand colors and templates with just one click. Additionally, users can now enjoy an improved AI photo editor, a Highlights feature that selects appealing clips from videos, and Enhance Voice, which enhances audio quality and reduces background noise in videos.

Canva Work Kits and Visual Suite Enhancements

Canva has introduced Work Kits, a set of tailored tools designed to meet the unique needs of various workplace teams such as marketing, human resources, sales, and creative departments. These kits are customizable and can be branded using Canva’s Brand Kit. The Visual Suite has also undergone several improvements, allowing users to track changes, collaborate on past edits, and access approved asset libraries and templates from leading platforms. The Data Autofill feature facilitates data import from platforms like Salesforce, and Bulk Create enables quick updates to images, text, and graphics across multiple designs using CSV or Excel files.

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