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Salesforce Announces Marketing Cloud Growth for Small Businesses

Today, Salesforce made a significant announcement introducing Marketing Cloud Growth, an edition of Marketing Cloud specifically tailored to meet the needs of small businesses. This new edition is designed to provide small businesses with the necessary tools and capabilities to effectively manage their marketing efforts.

The AI technology integrated into this edition offers a wide range of features, making it easier for marketers to segment audiences, create and execute email campaigns using text to image, optimize campaign performance, and develop unified customer profiles. Additionally, it includes a prompt builder that can store and manage known reliable prompts for organizations, streamlining the marketing process.

Dig deeper: 70% of SMB marketers are willing to pay more for tools with AI or automation

Using AI, Salesforce identified the most common use cases for which small businesses frequently lack the necessary resources or personnel. These use cases include personalizing campaigns and advanced testing, which the Marketing Cloud Growth edition aims to address effectively.

Another significant offering from Salesforce is the opportunity for small businesses with fewer than 200 employees who have Sales or Service Enterprise Edition to “get started with Data Cloud at no cost.” This move is expected to empower small businesses with the tools and resources they need to enhance their marketing strategies. Initially, Marketing Cloud Growth will be available in the U.S. and Canada, with plans to expand to Europe, the Middle East, and Asia by the end of the year.

How AI legalese decoder Can Help

AI legalese decoder can play a crucial role in assisting small businesses in navigating the complex legal language associated with marketing and data usage. The AI-powered platform can help businesses decipher and understand the legal implications and requirements when utilizing customer data for marketing purposes, ensuring compliance with regulations and mitigating potential legal risks.

Furthermore, AI legalese decoder can provide customized legal prompts and guidelines specific to the marketing and data practices of small businesses, enabling them to effectively manage legal aspects while leveraging the Marketing Cloud Growth edition.

Why we care. Small businesses are in need of comprehensive support to enhance their marketing capabilities, and the introduction of Marketing Cloud Growth coupled with AI legalese decoder‘s assistance presents a valuable opportunity. By embracing AI within a centralized marketing workflow, businesses can streamline their operations and elevate their marketing strategies. This move by Salesforce also signals its intention to compete with platforms catering to SMB clients, signaling a potential shift in the marketing technology landscape.

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