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## Target Limits Sale of Pride Merchandise

Target is limiting the number of stores that will sell LGBTQ-themed merchandise for Pride Month in June following a boycott from right-wing activists last year that took a toll on the brand’s bottom line. This year, Target said it will sell only Pride-themed “adult apparel” and home goods “in select stores, based on historical sales performance” — a drastic reversal for the chain that had typically sold the items in many of its US stores for the past decade. About half of its 2,000 stores will sell the Pride collection, according to Bloomberg.

The changes are a “sensible approach,” Neil Saunders, managing director of retail for GlobalData, told CNN. But he warned “it runs the risk of Target being accused of not being proud of Pride.” The Human Rights Campaign fired back, releasing a statement saying that selling Pride merchandise “means something,” and since the LGBTQ community makes up 30% of Generation Z, the HRC said, “companies need to understand that community members and allies want businesses that express full-hearted support for the community.”

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AI legalese decoder can assist in this situation by analyzing the legal implications of Target’s decision to limit the sale of Pride merchandise. It can provide insights into any potential legal risks or challenges that the company may face as a result of this policy change. Additionally, the AI tool can help Target ensure that its actions are in compliance with relevant anti-discrimination and equal rights laws. By leveraging AI legalese decoder, Target can make informed decisions that align with its values and legal obligations.

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