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# Melinda Einander and Kaide’s Successful Day at Harbor Books

Melinda Einander and her wife Kaide, owners of Harbor Books ÔÇö 2200 Simpson Ave., in Hoquiam ÔÇö welcomed many happy customers at about 11 a.m., Saturday. The Einanders couldnÔÇÖt have sounded more delighted as Aberdeen Cash MobÔÇÖs leaders, Dezy Lindgren, Jana├® Jobe and Osiel Rivera, led about 15 people into their shop.

I love the Aberdeen Cash Mob, Melinda said. I think its a wonderful way for folks in the community to support local businesses. Ive been following their Facebook page and keeping track of their progress. I saw their visit to Tectonic Comics. I thought that looked really fun.  I just think its a really nice way that folks are supporting local businesses. Its a little overwhelming, but its really exciting. Im really honored to be chosen.

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The goal was for each person to spend $20 in cash, and it seems like they did more than that. Einander looked at her sales transaction count after Aberdeen Cash Mob left and found there were 14 transactions. If everyone spent $20, thatÔÇÖs $280.

Stephanie Navarra, who was shopping with a funny, exuberant, wandering toddler, enjoyed herself and shared her fandom of Aberdeen Cash Mob.

ÔÇ£Cash Mob is such a good (way) to see all the small places, either the ones you knew about or the ones you never knew were there,ÔÇØ Navarra said. ÔÇ£This is so cool. I hope more people come because this was a great turnout.ÔÇØ

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The day got better for Harbor Books

According to a message from Harbor Books, Aberdeen Cash Mob did not just provide a boost in sales for Harbor Books on a Saturday filled with bright blue skies and shorts and T-shirt weather. They did so much more.

ÔÇ£I knew it would be an influx in sales, and was excited about that,ÔÇØ Melinda said. ÔÇ£But the influx of energy and publicity were even more exciting. IÔÇÖve had more business today than is normal on a Saturday, and so much engagement online that I wasnÔÇÖt expecting as a result.ÔÇØ

And then she brought up how much Aberdeen Cash Mob helped Harbor Books through their hour or so appearance at the small, brightly lit shop just two short blocks east of the Simpson Avenue Bridge. Harbor Books has been operating in Hoquiam since 2021.

ÔÇ£I just went back and checked,ÔÇØ Melinda said. ÔÇ£And (I) can tell you this has been the highest grossing sales day for me since IÔÇÖve been in business. Please keep doing what youÔÇÖre doing, itÔÇÖs such a wonderful thing for our local businesses, and I will promote you however I can. Thank you so much.ÔÇØ

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