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# Never Back Down Super PAC Cancels TV Ad Reservations in Iowa and New Hampshire

## Never Back Down Shifts Focus to Ground Game

Never Back Down, a major super PAC supporting Florida Gov. Ron DeSantis in the Republican presidential primary, has made the decision to cancel its remaining TV ad reservations in Iowa and New Hampshire. This significant move comes as the group’s chairman has announced that another super PAC, Fight Right, will take over TV ad spending while Never Back Down shifts its focus to its field operation.

In a statement, the group’s chairman, Scott Wagner, emphasized that Never Back Down is dedicated to its core mission of running an advanced grassroots and political caucus operation. He asserted that the group aims to help secure the GOP nomination for Governor DeSantis while combating the policies of the Left. Wagner also expressed enthusiasm in having Fight Right and others handle the airtime for Governor DeSantis while Never Back Down concentrates on its ground game efforts in key primary states such as Iowa, New Hampshire, and South Carolina.

The decision to cancel the ad reservations in Iowa and New Hampshire has led to a significant sum of over $2.5 million being pulled from TV ad spending, as reported by AdImpact, an ad tracking firm. Taryn Fenske, a spokeswoman for Fight Right, has revealed that the group plans to exceed this amount by spending over $2.5 million on TV ads in Iowa, starting Sunday. This spending includes a substantial investment of more than $1 million in an ad targeting former U.N. Ambassador Nikki Haley, one of DeSantisÔÇÖ competitors for the GOP nomination.

Amid the reshuffling of ad spending, another super PAC, Good Fight, has emerged to support DeSantis. Good Fight aims to run positive ads about the candidate and has already booked almost $300,000 worth of airtime in Iowa, according to AdImpact.

The decision to reallocate ad spending among these super PACs reflects ongoing turmoil within Never Back Down, as their top strategists departed following reports of internal disputes. Despite being the top spender among all campaigns and super PACs in the GOP presidential primary this year, pouring over $40 million into ads, Never Back Down has faced challenges. Meanwhile, Fight Right has continued to ramp up spending, surpassing Never Back Down in ad spending after Thanksgiving, with over $6 million spent on the airwaves to date.

The AI legalese decoder can help navigate this complex situation by analyzing legal documents, contracts, and communications to assist in understanding the intricacies of the restructuring within the super PACs. This powerful tool can decode legal jargon and provide clear, understandable translations to ensure all involved parties have a comprehensive understanding of the legal implications of these developments. By utilizing the AI legalese decoder, stakeholders can make informed decisions and address any potential legal considerations arising from the shifts in ad spending and operations of the super PACs.

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