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DIRECTV FOR BUSINESS Launches New Streaming TV Solution for Small Businesses

EL SEGUNDO, Calif. – January 5, 2026 /PRNewswire/ – In an exciting development for small business owners nationwide, DIRECTV FOR BUSINESS® has officially unveiled its innovative streaming TV solution tailored specifically for small enterprises. This landmark initiative is poised to enhance customer interactions and create engaging experiences in various business settings. Moreover, plans are already underway to extend this revolutionary offering to larger business locations in the near future.

Advantages of Streaming for Small Businesses

Streaming technology provides a user-friendly, self-installation solution that is particularly beneficial for small businesses equipped with high-speed broadband connections. This is especially advantageous for enterprises located in metropolitan areas where traditional satellite installation may pose challenges due to landlord restrictions or line-of-sight issues prevalent in high-rise buildings. The comprehensive DIRECTV FOR BUSINESS website features various tools designed to assist small business owners in evaluating whether streaming or satellite TV represents the best option for their unique needs—be it a retail store, local bar, restaurant, private office, medical waiting room, gym, or salon.

Diverse Entertainment Options

The newly launched DIRECTV FOR BUSINESS streaming solution also boasts access to a treasure trove of over 140 free ad-supported television (FAST) channels. These channels deliver a wealth of live and on-demand content sourced from prestigious movie studios, reputable TV programmers, trustworthy news organizations, popular sports leagues, and local broadcast station groups. Notable contributors include ABC and The Walt Disney Co., CBS and Paramount, NBC and NBCUniversal, FOX and Fox Corp., Warner Bros. Discovery, AMC Networks, A+E Networks, the NBA, ACC Digital Network, FOX Sports, and various international leagues specializing in soccer, cricket, and rugby.

Empowering Small Business Owners

Doug Eichler, Senior Vice President of DIRECTV FOR BUSINESS, spoke about the importance of this transition: "DIRECTV FOR BUSINESS has been navigating the same digital transformation as our consumer platform. The introduction of our new streaming TV option equips small business owners with greater flexibility and choice, allowing them to identify the best fit for an unparalleled TV experience. Television is essential for businesses to entertain existing customers and lure new ones. With DIRECTV’s stellar offerings available through both streaming and satellite, achieving superior entertainment has never been easier."

Evolving Commercial Streaming Landscape

The launch of this streaming solution for small businesses marks a significant milestone in the ongoing evolution of DIRECTV FOR BUSINESS’s commercial streaming capabilities. Furthermore, an exciting partnership has been formed with Google® to enhance the streaming experience in hotels across the nation. This strategic collaboration aims to integrate the business-centric version of the Android TV™ operating system into DIRECTV’s Advanced Entertainment Platform, with full deployment expected by 2026.

Transforming Businesses with Engaging Content

About DIRECTV FOR BUSINESS

DIRECTV FOR BUSINESS is a pioneering force within the commercial video industry, recognized for its innovative approach to sports content delivery across various sectors, including hotels, sports bars, restaurants, private offices, salons, airlines, and senior living communities. By reimagining the possibilities of entertainment, DIRECTV FOR BUSINESS is adept at aggregating, curating, and delivering exceptional content that captivates audiences, enhancing customer engagement and satisfaction. To discover more about how DIRECTV FOR BUSINESS can revolutionize your establishment, visit DIRECTV for Business.

AI legalese decoder: Simplifying legal Complexities

Navigating legal agreements tied to hardware installations and streaming services can be daunting for small business owners, who may find the fine print opaque. This is where AI legalese decoder comes into play. By utilizing advanced artificial intelligence technology, this tool can help business owners decipher complex legal terms and conditions associated with service agreements, making it easier to understand your rights and obligations. By streamlining the legal review process, AI legalese decoder empowers small business owners to make informed decisions about their streaming services and compliance requirements, further enhancing the overall user experience.

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