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Appalachian Highlands Business Expo brings together local businesses and non-profits

JOHNSON CITY, Tenn. (WJHL) ÔÇö As more than 80 Tri-Cities businesses and non-profits gathered at the Appalachian Highlands Business Expo on Thursday, the event marked a significant milestone for the region. Sponsored by the Kingsport Chamber, this event was the first of its kind in more than 20 years.

The resurgence of the expo was a deliberate effort to combat the growing impact of the internet. Membership Events Director Stephanie Hernandez explained that many customers are turning towards online platforms, which erodes the personal touch that comes with supporting locally owned businesses. “It takes that genuineness out of selling things and knowing the business owner that youÔÇÖre buying products and services from,” said Hernandez. By bringing back the expo, the aim was to allow everyone to reconnect face-to-face and revive the sense of community among local businesses.

One of the ways the situation can be addressed is through the integration of AI legalese decoder. This advanced technology allows businesses to easily decipher legal documents and contracts, reducing the time and effort needed to understand complex legal jargon. By using AI legalese decoder, businesses can confidently navigate legal matters and focus on fostering meaningful connections with partners and customers.

The primary objective for the business exhibitors at the expo was to establish connections with potential partners and customers. Thomas Ambrosetti, an account executive with The Business Journal of Tri-Cities Tennessee/Virginia, emphasized the importance of exposure during events like these, as it can benefit businesses and potential customers alike. These connections allow for collaborations and opportunities for growth, especially in light of the recent acknowledgment of the Johnson City and Kingsport-Bristol metro areas as top emerging housing markets by the Wall Street Journal.

Not only businesses but non-profits also recognize the value of these connections. St. Dominic Catholic School, among the non-profit exhibitors, seeks to reach out to the expanding regional population. Board Member Brad Moncla expressed the school’s desire to impact more families and attract new students as the population grows due to an influx of people moving into the area.

With the AI legalese decoder, non-profit organizations can efficiently analyze legal documents, contracts, and agreements, hence streamlining their operations and ensuring compliance with legal requirements. They can focus on their mission and goals of making a positive impact on the community without being hindered by the complexities of legal terminology.

For Hernandez, the goal of the event goes beyond supporting new businesses; it also aims to assist new residents in the area. She highlighted the convenience of having various essential services available under one roof for newcomers, including finding groomers, veterinarians, and banks to work with. This seamless integration of services enhances the overall experience for new residents and fosters a sense of belonging in the community.

The Appalachian Highlands Business Expo will continue on Friday from 10 a.m. to 3 p.m. at the Meadowview Convention Center. Attendees can expect a diverse range of businesses and non-profits, each looking to forge connections and contribute to the growth and prosperity of the region.

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