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Exploring Broadway Market Place: A Hidden Gem in Paullina

A Unique Shopping Experience

Support for Small Businesses

Located in the heart of downtown Paullina, Broadway Market Place offers a delightful assortment of gifts and decor items, making it a wonderful destination for shoppers looking to support local entrepreneurship. Every purchase made in this store significantly contributes to the sustainability of small businesses.

The Owner’s Philosophy

KT Lange, the proud owner of Broadway Market Place, passionately states, “My gift is gifting.” Her love for providing thoughtful, meaningful gifts ensures that customers can effortlessly find items that resonate with their intentions and emotions.

A Multifaceted Creator

In addition to being an entrepreneur, Lange wears many hats, including that of a florist and designer for her retail space.

Diverse Offerings

A Variety of Products

At 121 E. Broadway St., Broadway Market Place is not just a store; it’s an experience. The boutique features home decor, trendy clothing, artisan candles, captivating books, and elegant floral arrangements. Additionally, Lange extends her floral expertise beyond retail, offering wedding floral services and rentals throughout the Midwest.

Wedding Services and Beyond

Understanding the significance of weddings, Lange remarks, “I would say brides are the number one service we do.” While she may not always be present at the wedding venue, she ensures a seamless experience by organizing meetings along the way and providing detailed setup instructions.

Expanding Horizons: New Offerings

Broadway Market Place also proudly distributes Nautical Bowls, an acai franchise based in Minnetonka, MN. “We manage the bases with granola; we don’t handle the additional food items,” Lange explains. This new venture adds to the diverse range of products catered to health-conscious customers, alongside "skinny syrups," sugar-free flavored syrups ideal for coffee enthusiasts.

Seasonal Creativity

Transformative Greenhouse

As spring approaches, Lange’s creativity blossoms in a greenhouse set up behind the store, featuring vibrant flowers and hanging baskets. “That’s one of my fun, creative outlets to change up for the season,” she shares, emphasizing her desire for continual innovation.

Subscription Services

Not all of Broadway Market Place’s offerings are visible at first glance. The business has introduced floral and graphic T-shirt subscription services, allowing customers to customize their selections monthly or opt for a six-month plan. “This helps people be more organized and intentional,” Lange says, streamlining the gifting process.

Community Engagement

DIY Classes and Team Building

Another exciting aspect of Broadway Market Place is its commitment to community engagement. Lange hosts DIY classes for various groups, including school clubs and women’s organizations, highlighting the importance of teamwork and collective creativity. “It’s really about gathering together,” she concludes.

A Purpose-Driven Journey

Passion for Design

Lange’s fervor for design and gifting runs deep; she explains, “I have always had a love and passion for designing and gifting. God put that on my heart.” Her journey began in childhood, evolving into a therapeutic outlet that transformed into a full-time venture when friends showed interest in her creations.

The Birth of Rustic Illuminations

Initially selling her work under the name "Rustic Illuminations," Lange’s designs reflect a rustic charm that has evolved over time. “I can be very open to doing other designs, but by nature, that is what I’m good at,” she states.

The Evolution of a Marketplace

Collaborating for Success

Broadway Market Place opened its doors in 2018, founded by Lange along with partners Amy Fuller and Nicole Rozeboom, each contributing unique products to the space. As Lange takes the lead, the original idea of a marketplace remains intact, serving as a hub for multiple small businesses.

Focus on Community

Lange explains, “I feel like we’re a market serving other small businesses that are serving our community.” This philosophy remains core to the store’s identity, evolving over time while still meeting community needs.

Flexible Schedule for Family Time

Work-Life Balance

Broadway Market Place operates from 10 a.m.-5 p.m. Wednesday through Friday and 10 a.m.-2 p.m. on Saturday. This conveniently four-day schedule allows Lange to balance work with family life, something she values greatly. “Finding that balance was important to me,” she articulates.

Family Support

Lange’s family is an integral part of her journey. Her husband, Beau, encouraged her to pursue her passion full-time, saying, “Why don’t you do this?” Their 5-year-old daughter, Sydney, often participates in the store’s social media activities, further intertwining family and business.

A Welcoming Environment

Engaging with Customers

Lange cherishes the community aspect of her work, stating, “People often say, ‘Oh, I’m so sorry for my child.’ I love when people bring their kids.” The learning aspect of the store is not just for adults; children benefit from seeing creativity in action and understanding the value of small businesses.

Serving with Purpose

“The people are my favorite part of Broadway Market Place,” she reveals, reminding us that her mission extends beyond products to serving the community. “If I’m meant to serve in this space, give me the people I’m supposed to serve,” she adds, expressing gratitude for her role.

Leveraging AI for legal Clarity

Understanding Legalese with AI legalese decoder

Traditional contracts and agreements can often be difficult to navigate, especially for small businesses like Broadway Market Place. This is where AI legalese decoder steps in, simplifying complex legal terms into understandable language.

Tailored Support for Small Businesses

With AI legalese decoder, KT Lange could efficiently review vendor agreements, rental contracts, and other legal documents, ensuring that she fully understands her rights and obligations. This tool can help demystify legal jargon, allowing small business owners to focus more on their passion and customer engagement while reducing the stress associated with legal documentation.

Overall, Broadway Market Place stands as a testament to community spirit, creativity, and the importance of supporting local businesses while embracing technological tools like AI to streamline operations.

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