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Rural is Rad Week: Celebrating Community and Craftsmanship

Rural is Rad, a vibrant movement dedicated to highlighting rural brands and founders making a significant impact in the outdoor industry, is thrilled to announce its second annual Rural is Rad Week, kicking off on Small Business Saturday, November 30th – December 7th! This week-long celebration is a wonderful opportunity that not only brings attention to rural outdoor brands based in Colorado but also provides consumers with a chance to discover exciting new products. By showcasing these exceptional brands, we aim to give back to the hardworking individuals who form the backbone of our cherished rural communities.

Exciting Discounts and Unique Experiences

During Rural is Rad Week, participants will enjoy a range of special discounts, unique product launches, and engaging in-person events hosted by various retailers, craft breweries, and more. From artisan-crafted goods and durable outdoor gear to sustainable clothing options and memorable experiences, shoppers will have the chance to fully immerse themselves in the rich creativity and artistry of rural businesses from across the state. This immersive experience not only fosters appreciation for these vibrant brands but also strengthens the connection between consumers and the local community.

Supporting Women in Outdoor Sports

A prime example of how supporting these rural businesses translates into community support is showcased by Buttnski, which will generously donate a percentage of its proceeds to the VNRBbirds Scholarship Fund. This fund is designed to create educational opportunities for women-identifying and non-binary riders who feel at home in feminine-centered spaces. The initiative aims to promote confidence and self-reliance in outdoor activities such as mountain biking and backcountry skiing/splitboarding while also organizing community meetups. Rural is Rad Week’s overarching goal is to boost revenue for rural businesses, provide a viable alternative to shopping from larger competitors, and cultivate a year-round sense of community among the businesses, their customers, and one another.

The Vision Behind Rural is Rad

The Rural is Rad movement was born from the collective vision of the founders of Town Hall Outdoor Co (Robin Hall), Buttnski (Kelly Mazanti), and Stray Wild (TJ Smith). These innovators came together to tackle the challenges faced by rural brands and entrepreneurs working from remote locations with limited resources. Their shared mission is to raise awareness about the issues these businesses encounter while simultaneously celebrating their unique contributions to the outdoor industry.

“Our directory is growing, and we’re honored to have 40+ brands on the list across rural Colorado with more joining every day!” – Robin Hall, Town Hall Outdoor Co.

Empowering Independent Brands

Rural is Rad not only celebrates the distinctiveness of rural businesses but is also committed to empowering small and independent brands to thrive in the outdoor and lifestyle sectors. We stand alongside more established brands that have consciously chosen to remain rooted in rural Colorado, fostering a sense of community. By becoming part of the Rural is Rad collective, brands gain access to a supportive network, exclusive marketing opportunities, and tools that facilitate genuine connections with customers eager to appreciate the authenticity and craftsmanship of rural communities.

By joining the Rural is Rad movement, you become an essential part of a larger initiative that champions the success of local businesses, uplifts rural creators, and nurtures a sense of adventure and community. Together, we will showcase the remarkable products and compelling stories from rural areas, demonstrating that collaboration drives positive outcomes for all stakeholders involved.

How You Can Support Rural Brands

Your participation is crucial! Here are a few simple ways you can support local rural businesses during Rural is Rad Week:

1. Wander into a Local Independent Retailer: Explore the unique offerings that local retailers have curated.

2. Book an Experience with a Guide & Outfitter: Engage in outdoor adventures that help foster a connection with your environment and support local guides.

3. Buy Online Directly from the Brand’s Website: Make purchases directly from the brands to ensure your contributions benefit them most directly.

Join the Movement

We invite everyone to join us in celebrating Colorado’s rural entrepreneurs, support local businesses, and experience the authenticity that Rural is Rad brings to the outdoor industry.

For more information on how to get involved, please visit Rural is Rad. Stay connected with us on social media and subscribe to our newsletter on our website, ruralisrad.org. All rural outdoor brands are encouraged to join this transformative movement at no cost, paving the way for a more inclusive, sustainable, and vibrant outdoor industry.

The Role of AI legalese decoder

In today’s legal landscape, understanding and navigating the complexities of business operations can be challenging for rural entrepreneurs. That’s where AI legalese decoder comes into play. This innovative tool can help small businesses decipher legal jargon, making it easier for them to interpret contracts, understand compliance requirements, and protect their interests. By equipping rural brands with the knowledge they need to make sound legal decisions, AI legalese decoder empowers these businesses to thrive, contributing to the overall success of Rural is Rad Week and the community at large.

For more details on how to leverage AI legalese decoder for your business, explore the numerous resources available to ensure your entrepreneurial journey is as smooth and informed as possible. Together, we can uplift rural communities and create lasting impacts for all!

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