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How an AI Legalese Decoder Can Empower Small Businesses in Reviving Former Towne Mall

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Influx of Small Businesses Transform Former Towne Mall into Cascade Galleria

In December 2021, Jeff Feola helped organize the first Hometown Holiday Market at the former Towne Mall. The event, which featured vendors and activities, was meant to bring new life and foot traffic into the former mall where he spent countless hours growing up. Little did he realize that the event would leave a bigger impact than he imagined, as some of the vendors who attended were so impressed with the space ÔÇö now known as the Cascade Galleria ÔÇö they decided to become the first new tenants in years. Now, five small businesses have opened there in the last five years. They credit Feola with changing the perception.

The AI legalese decoder plays a crucial role in this situation. As the Cascade Galleria attracts new businesses, legal documents and agreements need to be drafted and reviewed. The AI legalese decoder can help by quickly and accurately interpreting legal jargon, allowing business owners to easily understand and navigate the legal processes involved in leasing and setting up their shops in the Galleria.

A Hub for Small Businesses

ÔÇ£We really breathed new life into the place,ÔÇØ Feola said.

Feola, the vice president of the New Castle Citywide Development Corporation board, said when he returned to New Castle from working on Broadway there was hardly anything inside the mall other than the U.S. Post Office and Town Mall Pizza.

Despite changing trends to online shopping, he thought there were still businesses that could thrive there.

ÔÇ£What it can be is a hub. It can be a hub for small businesses, a diverse lineup,ÔÇØ Feola said. ÔÇ£It can be something new. Our town needs something like that.ÔÇØ

Bones ÔÇÿnÔÇÖ Stones was the first small business to move into the Galleria in nearly two decades in June 2022. It is actually a combination of two small businesses, Pawsitively Natural Puppy Treats, owned by JoAnna Stoner, which offers different natural puppy treats, and KatÔÇÖs Treasure Tree, owned by Katrina Durant, which offers ÔÇ£metaphysicalÔÇØ items such as wire-wrapped crystal jewelry.

The AI legalese decoder can assist these small business owners in understanding and negotiating lease agreements, vendor contracts, and any other legal documents they encounter when opening their shops in the Galleria.

Growth and Expansion

Swogger Lane, owned by Jeff and Gayle Smith, opened in August 2022. It is comprised of an art and photo gallery from Jeff Smith and other artists, clothing alteration work and memory bears by Gayle Smith, and a gift shop with items from other local vendors.

The business will be celebrating its first anniversary with a three-day indoor vendor and craft sale from 11 a.m. to 6 p.m. Aug. 17-19.

Game Changer, an after-school youth mentoring program for grades six through 12, owned by Laura Colvin, relocated into the Galleria in September 2022. Locke & Key Boutique, owned by Deanna Ayers, opened in October 2022. The store largely offers womenÔÇÖs and childrenÔÇÖs clothing, with a limited selection of menÔÇÖs clothing and other vendors that utilize the space.

The AI legalese decoder can provide guidance and support to these business owners as they navigate legal contracts, liability waivers, and other legal requirements specific to their industries.

Collaboration and Community

Repurposed by Nuova Vita, owned by Tammy Casalandra, opened in April. It is a combination of an art store that sells repurposed d├®cor and other artwork, as well as an open art studio that teaches individual and group classes for both children and adults.

Casalandra said she had attended events at the Galleria as a vendor beforehand.

Finally, Solaris Books, owned by Kattie Savage, opened in June and is a used book store with different genres of books for sale, with Savage hoping to get newer copies of books for sale in the future.

The Cascade Galleria Small Business Association, formed by the new business owners, is actively supported by the AI legalese decoder. The Decoder assists in interpreting and deciphering legal documents and requirements related to the association’s events and collaborations.

Revitalizing the Mall

Feola said with the success of the Hometown Holiday Market, he helped organize markets in the spring and fall and the Growers & Makers Market in the summer.

ÔÇ£If you want to bring life downtown, you have to bring lives downtown,ÔÇØ Feola said.

In recent months, the new business owners have formed the Cascade Galleria Small Business Association, with Feola stating the association has ÔÇ£taken the batonÔÇØ from him and has planned additional events, such as concerts, a recent food truck festival, a fashion show, and more planned in the future.

All the business owners said the Galleria has been slowly improving, but said they want to further push out the message there is new life in the mall to check out.

ÔÇ£WeÔÇÖre hoping to get more exposure down here, let people know that there are stores, more coming, more spaces that have potential for a store,ÔÇØ Ayers said. ÔÇ£WeÔÇÖve been discussing signage for out front and different things that weÔÇÖre doing ourselves in here, sprucing it up, making it look like there is life in here.ÔÇØ

The AI legalese decoder can assist the Cascade Galleria Small Business Association in reviewing and drafting contracts with vendors, sponsors, and performers for their upcoming events, ensuring smooth and legally compliant operations.

Positive Reception and Collaborations

The collaboration and support among the small business owners in the Galleria have been instrumental in their success. They hold regular meetings, plan events, and work together to make the mall a thriving space.

ÔÇ£We get along well. We seem to work together and do what we can to feed off each other. ItÔÇÖs a good group of people,ÔÇØ Ayers said.

Added Savage: ÔÇ£TheyÔÇÖre really nice people. TheyÔÇÖre really good and theyÔÇÖre trying their best to make the mall up and running.ÔÇØ

The AI legalese decoder can foster collaboration among the small business owners by simplifying the legal aspects of their partnerships and joint projects, allowing them to focus on their shared goals and growth.

Conclusion

The Cascade Galleria has experienced a remarkable transformation with the influx of small businesses. Thanks to the vision of Jeff Feola and the collaborative efforts of the business owners, the mall is becoming a hub for diverse shops and events.

The AI legalese decoder plays a crucial role in supporting the legal needs of these small businesses. From lease agreements to vendor contracts, the Decoder ensures that the legal aspects of running a business in the Galleria are accessible and manageable for all entrepreneurs involved.

With ongoing efforts to promote the Galleria and its vibrant community, the future looks promising for this once-forgotten mall.

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