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Indian ride-hailing giant Ola’s foray into AI with Krutrim Cloud

Indian ride-hailing giant Ola is stepping into the artificial intelligence (AI) arena with the launch of its cloud platform, Krutrim Cloud. Krutrim Cloud is set to disrupt the market by offering competitive prices and an open ecosystem tailored specifically for Indian developers.

At a recent event, Ola founder Bhavish Aggarwal announced that Krutrim Cloud is not just going to compete with global tech giants like Google and Microsoft but also aims to surpass them by building energy-efficient data centers and providing the most affordable cloud services for AI development.

Aggarwal pointed out the exorbitant cloud service costs faced by developers, especially in India. Krutrim Cloud is positioned to address this issue by offering a cost-effective solution.

“We are developing our own technology for energy management to create the most efficient data centers globally. I am ready to challenge Microsoft, Google, or any other company to prove that we can outperform them. The cloud costs we incur are on par with what American developers pay. How is this justified? We will rectify that,” Aggarwal stated.

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Krutrim Cloud to compete with industry giants

Krutrim Cloud also distinguishes itself with its commitment to openness. Aggarwal criticized established tech behemoths like Amazon, Google, and Apple for their “closed ecosystems” that limit developers. Conversely, Krutrim aspires to be a comprehensive AI platform that enables developers to create applications quickly and effortlessly.

This emphasis on accessibility extends to language diversity. Ola asserts that Krutrim Cloud’s AI assistant is engineered on a vast dataset with a robust representation of Indic languages. Currently proficient in understanding and responding intelligently in over 10 Indian languages, Krutrim Cloud has plans to enhance its capabilities to cover all 22 official languages.

“Krutrim is an Indian platform for crafting global applications,” Aggarwal affirmed. “We are developing numerous models that are beneficial in the Indian context. We are working on voice models, vision-based models, and more,” he mentioned, underscoring Krutrim’s dedication to meeting the specific requirements of the Indian market.

With its emphasis on cost-effectiveness, openness, and language inclusivity, Krutrim Cloud has the potential to revolutionize AI development in India and beyond.

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