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Trump’s New Crypto Venture Amid Controversy

Rise of World Liberty Financial

A day following an attempted assassination on former President Donald J. Trump, he took to a livestream on Monday, showcasing his latest business endeavor: a venture into cryptocurrencies. Mr. Trump stated, “Crypto is one of those things we have to do. Whether we like it or not, I have to do it,” emphasizing the necessity of this new business focus. Accompanying him were his collaborators, family friend Steve Witkoff, his two eldest sons, Donald Trump Jr. and Eric Trump, along with two lesser-known crypto entrepreneurs, Chase Herro and Zachary Folkman. Together, they unveiled Mr. Trump’s venture, World Liberty Financial, which is already raising eyebrows concerning the former president’s potential conflicts of interest and causing unease among some of his most ardent supporters in the cryptocurrency space.

Although Mr. Trump has been enthusiastic about this venture since August, specific details regarding its purpose remain rather vague. As of now, there has been no official launch date announced. During the livestream, Mr. Trump chose not to delve into specifics about the project itself, leaving those details to his newly engaged entrepreneurs, Herro and Folkman. Intriguingly, Mr. Herro has labeled himself as “the dirtbag of the internet,” while Mr. Folkman comes from a background of teaching courses on how to attract women—a rather unconventional pedigree for those leading a crypto initiative.

The Unconventional Timing of the Venture

In the realm of political candidacy, it is exceptionally unconventional for a presidential candidate to initiate a significant new business venture just weeks prior to an Election Day. Furthermore, it is even more unusual for a candidate to actively promote a venture that clearly benefits themselves and their immediate family. Nevertheless, throughout his political journey, Trump has engaged in numerous business activities that have drawn scrutiny from ethics experts. He stands as the majority owner of Trump Media & Technology Group, the publicly traded parent’s company of his social media platform, Truth Social, which significantly contributes to his reported personal wealth of approximately $2 billion.

Danielle Brian, executive director of the Project on Government Oversight—a nonpartisan watchdog group—highlighted the potential ramifications should Mr. Trump secure reelection in November. She noted that his involvement in the crypto initiative could lead to serious conflicts of interest. The Securities and Exchange Commission (SEC) has intensified its regulatory efforts in the cryptocurrency sphere, insisting that most cryptocurrencies function as unregistered securities and thus should be regulated in the same way as traditional stocks on Wall Street. This situation raises alarms, as Mr. Trump could potentially leverage regulatory agencies to favor businesses that he is a part of, a claim supported by ethics professionals who highlight the concerns surrounding his ownership of Truth Social.

Lack of Communication from Trump Representatives

As the narrative continues to unfold, representatives from both the Trump Organization and World Liberty Financial have yet to respond to inquiries seeking comments regarding this budding enterprise. This silence leaves many questions lingering about the credibility and ethical considerations surrounding Mr. Trump’s new business venture, especially given its timing and financial implications.

A Shift from Skepticism to Promotion

Historically, Mr. Trump was skeptical regarding cryptocurrencies, previously denouncing Bitcoin as a “scam.” However, a notable transformation has occurred on the campaign trail, where he has evolved into a fervent supporter, even making appearances at prominent crypto conferences and garnering donations from influential figures within the cryptocurrency realm.

Planning for World Liberty Financial reportedly commenced nine months ago, with Steve Witkoff, a real estate mogul, playing a pivotal role in spearheading the project. During the livestream, Mr. Witkoff shared that he was the one who introduced Trump’s sons to Mr. Herro and Mr. Folkman, who are now overseeing the initiative.

By July, AMG Software Solutions—a company based in Puerto Rico—filed a trademark for this new platform. In August, the Trump family members began sharing promotional content about the venture across various platforms. During the recent livestream, Mr. Trump and his sons asserted that cryptocurrencies would revolutionize the financial landscape, yet they failed to specify what their business aims to accomplish. Sources close to World Liberty Financial indicated that the venture could potentially operate as a borrowing and lending platform, based on internal communications reviewed.

Claims of Stability Amid Ethical Concerns

World Liberty Financial’s official channels, including its accounts on X and Telegram, have articulated that the project seeks to promote the "mass adoption of stablecoins," a cryptocurrency designed to maintain a consistent value of $1. Individuals knowledgeable about the initiative likened it to an existing platform called Instadapp, which facilitates investment management across various cryptocurrency platforms.

The venture appears to be more of a family affair, as several Trump family members have identifiable roles within the initiative. In the white paper associated with World Liberty Financial, Mr. Trump’s title is designated as “chief crypto advocate,” while his son Barron is described as the project’s “DeFi visionary,” referencing the sector of decentralized finance within the crypto industry. Furthermore, Eric and Donald Trump Jr. serve as “web3 ambassadors.” However, a disclaimer at the end of the white paper emphasized that the platform is not directly owned or managed by Mr. Trump or his family, though compensation may be involved.

Family Involvement and Future Ambitions

Behind the scenes, Steve Witkoff’s proactive involvement is notable, as he aims to provide Barron Trump with valuable entrepreneurial experience and guide him away from risk-laden segments of the crypto market, such as so-called memecoins. While Barron’s participation was absent during the livestream, Mr. Trump remarked about his son’s enthusiasm for cryptocurrency, candidly stating, “He’s got four wallets or something. He knows this stuff inside out.”

The key players steering the World Liberty Financial project are Herro and Folkman. During the livestream, Mr. Herro shared his mission, stating that he aims to democratize access to crypto investments for “the everyday American.” He expressed gratitude for the opportunities he has received through the cryptocurrency market, stating, "This country’s been so good to me, and crypto has been so good to me.”

Interestingly, Mr. Herro, who describes himself with a rather salacious moniker, has an unconventional background. In the past, he faced legal issues and imprisonment but has since transformed his life and achieved wealth through various ventures. In 2022, he made headlines by attending a crypto seminar hosted by Jordan Belfort, known from "The Wolf of Wall Street." At this event, he praised stablecoins as a groundbreaking innovation.

Previous Ventures of Key Figures

Both Herro and Folkman have shared a history of entrepreneurial endeavors together, initially operating in the U.S. Virgin Islands before transitioning their operations to Puerto Rico, a popular destination for crypto enthusiasts attracted by its favorable tax incentives. Recent public records confirm their residence in Puerto Rico, indicating their engagement in building businesses that utilize the tax advantages available.

Before setting up in Puerto Rico, Folkman and Herro managed an internet advertising and media company, the Nexus Group, in the U.S. Virgin Islands. Mr. Herro also established a separate crypto trading company named Pacer Capital during their time there. Their previous collaborations included working with lawyer Alex Golubitsky, who is identified in the white paper as the legal counsel for World Liberty Financial. While asked about the venture, Mr. Golubitsky acknowledged both Herro and Folkman as “talented tech entrepreneurs.”

Given the evolving regulatory landscape, Mr. Folkman acknowledged the presence of legal advisors during the livestream event, humorously commenting about their palpable anxiety in light of government crackdowns on the crypto industry. He cited the need for the cryptocurrency associated with World Liberty Financial to be available exclusively to accredited investors within the United States, highlighting ongoing legal contingencies surrounding the initiative.

The Role of AI legalese decoder

In this context, navigating the complexities of commencing a new business in the volatile cryptocurrency market presents numerous legal challenges. The AI legalese decoder emerges as a critically valuable tool for Mr. Trump and his associated enterprises. This innovative technology can translate complex legal jargon into straightforward, comprehensible language, enabling stakeholders to better understand contracts, regulatory requirements, and compliance obligations.

By employing the AI legalese decoder, Mr. Trump and his team can efficiently assess the legal ramifications of their business activities, ensuring that they remain compliant with SEC regulations while protecting against potential conflicts of interest. The tool assists in demystifying the legal frameworks surrounding cryptocurrency, ultimately seeking to enhance transparency and accountability in this often-misunderstood sector. As World Liberty Financial progresses, utilizing AI-driven legal solutions can safeguard their interests and provide clarity amidst the evolving and tumultuous landscape of crypto legislation.

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