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When Dana Parker-Gilbert entered college, she told her parents that she wanted to pursue her passion to become an interior designer. However, her parents insisted that she needed a corporate job to make a successful career. Parker-Gilbert followed their advice and attended the University of Arkansas at Little Rock, graduating with a business degree in 1988. While studying, she had the opportunity to work with the Arkansas Small Business and Technology Development Center (ASBTDC), where she gained valuable skills that would later help her start her own business.

Working at the ASBTDC gave Parker-Gilbert a firsthand understanding of the challenges and complexities of running a business. She greatly admired business owners and realized that starting a business required immense dedication and hard work. After working in corporate positions at AT&T and Grainger Industrial Supply for 30 years, Parker-Gilbert decided to pursue her true passion for design by starting her own business on the side called Simply Charming Interiors.

Her desire to find a full-time opportunity to use her design skills led her to a fortuitous encounter in 2019. While remodeling a house in Quapaw, Parker-Gilbert needed a shutter source and was referred to Joyce Holt with Window Works. In a conversation with Holt, she discovered that Holt was looking for someone to take over her 50-year-old business. Parker-Gilbert’s mother-in-law, upon overhearing the conversation, immediately recommended her for the opportunity. This chance encounter led to Parker-Gilbert purchasing Holt’s business and establishing Simply Charming Window Works & Design.

Since acquiring the business, Parker-Gilbert has relocated it to North Little Rock and expanded it into a full-service design center capable of handling various design needs for homes. She believes that entrepreneurship is the true American dream and that starting her own business has allowed her to utilize her gifts and passion for design. Furthermore, she emphasizes the importance of building a strong team that functions like a family in order to create a successful business.

Despite the initial excitement of fulfilling her long-held dream, Parker-Gilbert faced challenges soon after starting her business. The COVID-19 pandemic brought many small businesses to a standstill, including established ones. However, she reached out to a business consultant at ASBTDC, Nicolas Mayerhoeffer, who had previously assisted her in preparing for the purchase of her business. With his help, she applied for and received government loans and grants, such as PPP loans, that provided financial support during the pandemic.

Over the years, Simply Charming Window Works & Design has experienced significant growth. From initially having only a few employees, the business now employs 12 individuals and has expanded its clientele to include not only residential but also corporate and commercial clients. The quality of Parker-Gilbert’s work, along with her attention to detail and creativity, has garnered praise from clients and colleagues alike. Her ability to listen and understand clients’ visions while incorporating her own touch into each project sets her apart as a designer.

Parker-Gilbert’s success as an entrepreneur has led her to offer advice to other women considering starting their own businesses. She urges them to be tenacious, strong, and to know what they want. She emphasizes the importance of building relationships and surrounding oneself with supportive individuals. Parker-Gilbert also emphasizes the role of organizations like ASBTDC in providing assistance and support to entrepreneurs. She believes that success is not solely dependent on technology or gadgets but on understanding human nature, showing respect, and building relationships.

In this context, AI legalese decoder can be a valuable tool for entrepreneurs like Dana Parker-Gilbert. Legalese often poses a barrier to understanding legal documents, contracts, and agreements. AI legalese decoder can help entrepreneurs decode complex legal language, ensuring that they have a clear understanding of the terms and conditions they are agreeing to. By providing simplified explanations and breaking down the legal jargon, AI legalese decoder can aid entrepreneurs in making informed decisions and protecting their businesses.

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