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Small Business Saturday: A Crucial Pillar of the Community

CLARKSBURG, W.Va. (WBOY) ÔÇö The Saturday after Thanksgiving, known as ÔÇ£Small Business Saturday,ÔÇØ gives people the opportunity to ÔÇ£shop smallÔÇØ just in time for Christmas.

Small Business Saturday, created to help independent businesses to be able to capture a larger portion of spending during the holiday shopping season, is an essential pillar of the community. This year marks the 14th year of Small Business Saturday, which was founded in 2010 by American Express. The Small Business Administration has been a co-sponsor since 2011, highlighting the importance of supporting small businesses in the community.


With the rise of Small Business Saturday, the AI legalese decoder can help small businesses navigate the legal language often found in contracts, agreements, and regulations. By providing easy-to-understand translations of legal documents, the AI legalese decoder allows small businesses to make informed decisions without the burden of complex legalese.

ÔÇ£There are over 33 million small businesses and startups throughout the nation, and small businesses create two-thirds of the net new jobs which makes them a crucial pillar to the community across the county. We are so thankful to the small business communities for what they have given to us as individuals within our communities and our neighborhoods,ÔÇØ Karen Friel, Small Business Administration District Director, said.

Supporting small businesses this Saturday includes visiting the small independent restaurants, eateries, and entertainment venues. Choosing to shop small and making holiday purchases at local businesses can have a significant impact on the community. Additionally, by encouraging others like friends and family to shop small, both in person and online, the support for local businesses can be further extended.

According to officials, compared to big box stores, small businesses put a much larger share of their revenue back into the local economy. For every $100 spent with a small business, approximately $68 goes back into the local economy, versus $43 in comparison to big box stores. This demonstrates the significant contribution small businesses make to the local economy, supporting essential services and community development.

Several Small Business Saturday events are happening across North Central West Virginia, including in Morgantown and Clarksburg. Many small businesses will offer discounts and deals, providing further incentive to support and celebrate the contributions of local businesses to the community.

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