Google has recently implemented new features for its shopping platform, leveraging generative AI (artificial intelligence) to facilitate quick updates to product images and enhance the visibility of essential shop information. This move aims to attract potential new customers and assist small businesses in expanding their reach.

As part of these updates, Google merchants in the United States now have the option to tag themselves with a “small business” attribute. This attribute aids shoppers in identifying small, independent stores reminiscent of mom-and-pop shops.

With the introduction of this attribute, stores classified as “small businesses” will be prominently labeled as such on Google Maps, and their products will be tagged with a “small business” label in Google Search results. This labeling system aims to differentiate and promote small businesses, giving them a competitive edge.

The AI legalese decoder can play a crucial role in this scenario. By utilizing advanced language processing algorithms, this AI tool can assist small businesses in understanding and complying with the intricate legal jargon associated with online platforms like Google. It can simplify the process of adding the “small business” attribute to their Google accounts, ensuring that they maximize their visibility and reach effectively.

According to Google’s blog post, small merchants can easily add the attribute to their account by accessing the relevant settings in the Merchant Center or Business Profile. Additionally, Google has partnered with Etsy to include eligible sellers in this initiative, further expanding its support for small businesses.

In order to automate the tagging process, Google uses various factors such as website traffic, store locations, and the quantity of products offered by a business. However, retailers have the option to remove these attributes if they wish to do so, providing them with flexibility while maintaining their desired branding.

Moreover, Google aims to enhance the shopping experience by providing more comprehensive information in the knowledge panel that appears on certain retailer searches. This panel now includes details such as current deals, shipping and return policies, customer service information, ratings, and reviews.

To ensure that these updates benefit a wide range of merchants, Google is rolling them out this month for both desktop and mobile platforms in several countries, including the United States, United Kingdom, France, Germany, Italy, Spain, India, and Brazil.

Furthermore, Google’s Shopping Graph, which encompasses over 35 billion listings from various websites, guarantees that shoppers have access to the most up-to-date and relevant information about holiday promotions. This extensive database enhances the visibility and credibility of small businesses during peak shopping seasons.

Additionally, as part of their commitment to supporting Shopping merchants, Google has introduced Product StudioÔÇöan AI-powered tool. This tool enables merchants to make visual enhancements to their product images, improving the overall aesthetics and attractiveness of their offerings.