Aurora Business Owners Fear Revitalization Plans Will Displace Them
- June 13, 2026
- Posted by: Alex Reed
- Category: Related News
It’s crucial for communities to thrive, and revitalization efforts can sometimes leave locals feeling overlooked. The ongoing redevelopment of Aurora’s East Colfax Corridor is a case in point, highlighting the balance between progress and community identity.
Community Concerns Amid Revitalization
The city of Aurora is moving forward with plans to rejuvenate its historic downtown. However, worries linger among locals about the potential impacts these changes might have on their neighborhoods. Jason Romero, co-founder of a beloved local coffee shop, Ollin Cafetzin, embodies these concerns. His café, located near the East Colfax area, serves as a community hub for residents and he hopes it can continue to do so.
“Our space is meant to provide a safe place,” Romero states. He, along with his family, is committed to sustaining their business even while working full-time jobs. He believes some investments in the area can be beneficial, but he fears they might attract businesses that don’t align with the community’s needs, displacing current residents and small businesses.
The Role of the Downtown Development Authority
In November, voters approved the creation of a Downtown Development Authority (DDA) aimed at advancing projects to breathe new life into the East Colfax corridor. While this initiative could spark positive change, Romero worries about the types of projects that will be prioritized. He stresses the need for the city’s strategy to focus on enhancing existing local businesses instead of bringing in unfamiliar investors.
“Our main concern is for those who are already part of the community,” Romero emphasizes. Joining forces with the East Colfax Community Collective, he and others advocate for greater accountability from local governance. This coalition aims to ensure that investments support local businesses, like theirs, instead of leading to increased rent and potential displacement.
Lessons from Other Neighborhoods
Looking to other neighborhoods, advocates are cautious about gentrification threats. Caitlin Matthews, the Executive Director of Food Justice Aurora, points to the transformation of Denver’s Five Points neighborhood, where rapid changes have caused community identity to shift dramatically. The aim is to balance innovative projects with the preservation of the neighborhoods’ character.
Romero suggests clearly visible improvements could help attract more visitors to the area, such as beautifying parks and public spaces. “We want to see well-kept parks and murals that reflect our community’s spirit,” he says. In his view, it is essential that attention is paid to existing assets rather than driving change that disregards what makes East Colfax unique.
The City’s Commitment to Collaboration
The City of Aurora has acknowledged the community’s passion for East Colfax Avenue and emphasizes that public input has played a crucial role in shaping the DDA’s efforts. According to a city statement, the DDA board will soon begin reviewing the Colfax Community Vision & Action Plan, which is designed to guide their initiatives for the future.
This plan aims to prioritize housing stability and prevent the displacement of residents. A year-long public engagement effort has involved feedback from about 100 residents and local organizations, along with numerous public events aimed at understanding community values. The city plans to keep this level of engagement ongoing, assuring residents that their voices will continue to guide the development.
What this means for you
For local residents, understanding such community developments is crucial. Engaging with public engagement processes can ensure that your concerns are voiced and considered. Additionally, if you ever need to review any public documents, such as community plans or investment agreements, legal-document-to-plain-english-translator/”>AI legalese decoder can help translate them into plain English in seconds. This way, you can stay informed and involved in the changes happening in your community.
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Source: https://www.cbsnews.com/colorado/news/aurora-revitalization-plans-local-business-concerns/
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