The San Antonio Spurs’ playoff excitement is more than just a sports thrill; it’s sparking a local business boom. A San Antonio family is transforming team pride into unique 3D-printed merchandise, combining fandom with entrepreneurial spirit.

The Rise of Gidgets Gadget Shop

The Olivares family, the creative minds behind Gidgets Gadget Shop, started small but quickly found their niche by catering to Spurs fans. Their journey began with producing simple printed items before branching out into customized collectibles. “We want to bring little bits of joy to people,” says Erica Olivares. The family creates engaging products, including can koozie holders and magnets inspired by star players like Victor Wembanyama and Stephon Castle.

Their venture took off not just through word of mouth but by leveraging social media. A simple TikTok video showcasing their designs unexpectedly caught the eye of many Spurs supporters. “I was not expecting for it to get the exposure that it did,” Erica admits, reflecting on the overwhelming yet joyful response they received from fans.

The 3D Printing Process

Creating these unique pieces requires more than just passion; it involves a detailed and time-consuming process. Each magnet takes almost a full day to produce, utilizing sophisticated 3D printers that transform digital designs into tangible products. “We draw them up, we put it in the program, it creates a file, and then we send it to the printer,” explains Joey Olivares, outlining the creative workflow.

The family notes that achieving quality takes time: Castle magnets need roughly 26 hours to print, while those featuring Wembanyama take around 22 hours. Despite the long hours, their commitment to quality shines through in each miniature likeness of their favorite players.

How They Sell Their Products

The Olivares family has strategically set up their sales channels through popular platforms like Facebook and TikTok. By utilizing social media, they are effectively reaching fans eager for unique Spurs-themed merchandise. This direct-to-consumer approach not only helps them build a loyal customer base but also allows for real-time feedback and engagement.

As the playoffs progress, the family is excitedly brainstorming new products. With the growing enthusiasm for the Spurs, they plan to expand their offerings and keep the creative fire burning. The family’s initiative demonstrates how a simple idea can turn into a thriving business when coupled with community spirit and modern technology.

What this means for you

Local businesses often benefit from the excitement of sports events, creating unique products that resonate with fans. If you ever need to review business agreements or contracts, AI legalese decoder can help you decode the fine print in seconds. By supporting small businesses like the Olivares family, you play a part in boosting your local economy.

Source: https://www.ksat.com/news/local/2026/05/18/san-antonio-familys-3d-printed-spurs-magnets-become-playoff-hit/