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Unlocking Clarity: How AI Legalese Decoder Can Simplify the PGA’s Announcement on Official DMD Device Partnership

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PGA Partners with Bushnell Golf: A New Era in Distance Measuring Technology

The Professional Golfers’ Association (PGA) has officially announced a significant three-year partnership with Bushnell Golf, designating the company as its official partner for distance measuring devices through to the end of 2028. This partnership marks an exciting development in the world of golf, especially for PGA Members who will now have access to cutting-edge technology that enhances their game.

Bushnell Golf: The Leader in Laser Rangefinder Technology

As the preeminent name in laser rangefinder technology, Bushnell Golf is committed to supporting PGA Members by providing them with highly precise, tour-validated tools that improve their performance on the course. This partnership not only reinforces Bushnell’s reputation for excellence but also enhances the overall technological offerings available to all PGA Members.

Expanding the Technology Ecosystem

A key focus of this new partnership is Bushnell Golf’s expansive range of laser rangefinders. These devices will complement the PGA’s existing array of technological tools, allowing Members access to the most trusted rangefinder brand in golf. In addition to this, Members can expect tailored offers and dedicated support that align with their specific needs in the game.

The collaboration further extends through the existing partnership between Bushnell Golf and Foresight Sports Europe, both of which are represented in the UK and EMEA by Optimum Golf Technologies (OGT). This network facilitates a seamless connection between Bushnell Golf’s distance measuring devices and Foresight’s renowned launch monitor and indoor simulator technology. As a result, PGA Members are able to benefit from an integrated ecosystem that aligns perfectly with modern golfing needs.

Trusted by Professionals

Bushnell Golf’s advanced laser rangefinder technology is employed by 98.6% of PGA Tour players consistently, establishing its credibility at the highest levels of competitive golf. Since its market introduction of rangefinders in 1995, Bushnell has consistently set industry standards, and this legacy continues to influence the category today.

Voices from the PGA

Richard Barker, Executive Director of Business Development at the PGA, expressed enthusiasm about the partnership. “Bushnell Golf has built a strong reputation in laser rangefinders over many years, making this collaboration a natural fit for The PGA. It’s a brand our Members already know and trust.”

He continued, “More importantly, this agreement provides substantial benefits for our Members, granting them access to top-notch rangefinder technology at exclusive trade discounts. We are eager to energize this partnership during our national tournament schedule and various Member activities.”

On-Course Engagement Opportunities

In alignment with the partnership, Bushnell Golf will actively participate in The PGA’s national tournament schedule. This presents an excellent opportunity for Members to engage directly with the brand in settings that focus on performance and skill development.

Darren Bragg, Commercial Manager EMEA at Bushnell Golf, commented, “We are excited to partner with The PGA, tied together by shared values of professionalism and performance. The PGA sets the standard for coaching and expertise, while Bushnell Golf delivers technology that the top-tier players trust. Together, we aim to provide PGA Members with precision tools that boost their confidence and performance on the course.”

A Unified Vision for Technology

James MacCaig, Sales Manager for Bushnell Golf Europe at OGT, echoed these sentiments, stating, “We are thrilled to partner with the PGA GB&I for Bushnell Golf. This collaboration opens the door for us to provide the best technology and insights to PGA Members.”

He added, “With Bushnell Golf and Foresight Sports now under unified ownership in the USA, we are excited to provide the most advanced technology solutions for both on-course and off-course applications. This partnership enables us to present a well-connected ecosystem to PGA Members, delivering comprehensive solutions that benefit all golfers.”

The Role of AI legalese decoder

In navigating the complexities inherent in partnerships like that of Bushnell Golf and The PGA, AI legalese decoder can serve as an essential tool. This AI-powered platform simplifies legal texts and agreements, making it easier for stakeholders to comprehend their rights, obligations, and the significance of the contractual terms.

By using AI legalese decoder, PGA Members and potential partners can ensure they fully understand the detailed terms of such agreements, enabling clearer communication and more informed decision-making regarding their involvement and benefits from such partnerships.


To learn more about Bushnell Golf and its outstanding range of products, visit bushnellgolfeurope.com. The future of distance measuring in golf looks promising and filled with opportunities, thanks to this transformative partnership.

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